Our cookie policy

When you visit our website, we place so-called \'cookies\'. These are small, temporary text files on your PC that we use to analyze how you use our website. Below we explain which cookies we place, why and how this information is used.

 

No cookies?

When visiting our website for the first time, you will see a pop-up in which you have the option to accept or not accept cookies. Via the settings link in the pop-up you have the option to NOT accept cookies per component. In this window they are set to not accept by default. We therefore do not measure your visit and do not use it for marketing purposes.

 

Session (Functional)

  • Name: PHPSESSID
  • Sharing: We do not share your information with third parties.
  • Duration: This cookie is deleted immediately after your session ends

 

Google Analytics (Analysis)

We use a service from Google called Google Analytics to help us understand how visitors interact with the website. This allows us to see which pages are visited, how long the website is visited and when people leave. We then use this information to improve the website.
We have concluded a processor agreement with Google for sharing data. We do not share unnecessary data with Google and IP addresses are collected anonymously.

  • Name: _ga, _gid, _gat
  • Sharing: Google does not share anonymous data with third parties ( Google privacy policy )
  • Duration: This cookie is deleted after a maximum of two years

 

Advertising cookies

We use online advertisements to promote our services. We prefer to do this as targeted as possible, to keep costs low and not to show you unnecessary advertisements from us. For this we use: Google Adwords, Google Dynamic Remarketing and Retargeting Lists for Search Ads (RLSA), Facebook Custom Audiences (we do not share our customer base with Meta) Microsoft Bing Ads and DoubleClick (from Google).
These cookies allow us to:

  • Keep track of which ads you have already seen. This prevents you from seeing the same ads too often.
  • Track how many visitors click on our advertisements.
  • Tracking how many visitors use our services after clicking on an advertisement. This allows us to analyze how effective our advertisements are.
  • Keep track of whether you have already purchased certain services from us. You will then not see unnecessary advertisements.

We use the personal data (anonymous) to show personalized advertisements through the Google advertising network.

Even if you do not accept cookies, you may still encounter advertisements from us online. Not all of our advertisements use cookies. With cookies, we can show you advertisements that are relevant to you and therefore personalized.

 

Google Ads

With Google Ads advertisements we show generic and personalized advertisements about our products and services. We do this in the following way:

  • We observe demographic data (gender, age, income, device and intentions) within Google Ads to get to know our target group better;
  • We advertise specifically to people who search in Google for 1 or more search terms that are relevant to us;
  • We advertise specifically to visitors who have previously viewed our webshop (remarketing);
  • We advertise on YouTube in a targeted manner based on topics or channels;
  • We advertise specifically on websites that mention one or more relevant topics in their content;
  • We advertise specifically on websites that we have pre-selected, because we believe that our target group visits these websites.

 

Bing Ads

  • We advertise specifically to people who search within Bing for one or more search terms that are relevant to us.

 

Meta (Marketing)

If you agree to the Marketing cookies, the following cookies will also be placed. This is to integrate our Facebook account and to advertise more specifically.

If you do not have a Facebook account or are logged out, these cookies will not be placed.

  • Name : c_user, datr, fr, pl, presence, sb, wd, xs
  • Share : Meta may share data with third parties ( Facebook cookie policy )
  • Duration : Cookies are stored for two years

 

LinkedIn (Marketing)

Linkedin collects data from users in a non-identifying way for analysis and online behavioral advertising. This allows us to show you more relevant advertisements on external websites.

  • Name : BizoID, bcookie, lang, lidc, UserMatchHistory
  • Share : LinkedIn may share data with third parties ( cookie policy )
  • Duration : Cookies are stored for two years

 

Personal recommendations

While you are visiting our website, we try to help you as best we can in making the right choices, just like in a physical store. For this, we use your search query, but also information about requests you make via our website. Thanks to this information, we can make the best personal recommendations and show you advertisements.

 

Privacy

You can read our full privacy policy on the Privacy page. More information about the privacy policy of the advertising platforms can be found via the links below.

  • For more information about what Google does with stored data, please read Google's privacy statement . This may change regularly. We have not given Google permission to use the information obtained for other Google services.
  • For more information about what Adobe does with stored data, please read Adobe's privacy statement . This may change regularly. We have not given Google permission to use the information obtained for other Google services.
  • For more information about what Microsoft does with stored data, please read Microsoft's privacy statement . This statement may change from time to time. We have not given Microsoft permission to use the information obtained for other Microsoft services.
  • For more information about what Facebook does with stored data, please refer to Facebook's privacy policy . This may change regularly. We have not given Facebook permission to use the information obtained for other Facebook services.

 

Opt out of cookies

You always have the option to remove cookies from your hard drive / computer / smartphone / tablet. In addition, you can disable cookies via the web browser. Consult the manual of your browser or one of the references at the bottom of this message.

Disabling cookies only affects the device and browser on which you perform this action. If you use multiple browsers or computers, you must repeat this action as often as necessary.

Cookie preferences

We use our own and third-party cookies for statistical and analytical purposes to provide you with the best experience on our website.

More information can be found in our cookie policy
We care about your privacy

You can set your cookie preferences by accepting or refusing the various cookies described below.

Necessary

Necessary cookies help make a website usable by enabling basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.

Required
Preferences

Preference cookies enable a website to remember information that changes the way the website behaves or looks, like your preferred language or the region that you are in.

Statistics

Statistical cookies help website owners understand how visitors interact with websites by collecting and reporting information anonymously.

Marketing

Marketing cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers.